Wilfrid Laurier University expert alert: Valentine’s Day

Feb. 10, 2026
For Immediate Release

WATERLOO — As couples and consumers prepare for Valentine’s Day this Feb. 14, Wilfrid Laurier University experts are available to discuss topics ranging from modern relationships to the psychology behind Valentine’s Day marketing.

The following list includes Laurier experts who are available to speak at this time but does not represent the full breadth of expertise that exists at the institution. For a comprehensive inventory of Laurier’s faculty researchers, consult the Experts at Laurier database.

• Gary Foster: Philosophy of love and sex.
• Justin Cavallo: Love, romantic relationships, couples, healthy and unhealthy relationships, loneliness.
• Ebrahim Mazaheri: Holiday marketing, online consumer behaviour, online shopping, shops and stores, digital marketing, social media marketing. 
• Melise Panetta: Consumer behaviour, Gen Z consumer behaviour, megatrends and decision-making, marketing management. 
• Chun (Martin) Qiu: Holiday marketing, retail analytics and operations, big data marketing, mobile marketing.
• Lauren Weindling: Film studies including romantic love, Shakespeare and early modern drama.
• Sarah Wilner: Consumer behaviour and consumer culture, consumer experiences of brands, products and services, marketing and brand management, marketing practice and consumer response.