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Being a Golden Hawk means more than just cheering on our (really good) varsity teams – it means being a student who cares about your community, who works hard in the classroom, and who takes advantage of all the learning opportunities that can happen outside the classroom, too.


Samantha Hingley (BBA ‘12) is an operations manager at WCA Technologies Inc., a Kitchener-based software consulting company that she and her fiancé Chris founded together. Samantha loves to travel – she’s visited three new countries over the past year – and is a member of Delta Gamma Women’s Fraternity. Alma Matters recently sat down with Samantha to catch up.

Q: What have you been doing since graduation?
A: I started my career as a sales representative working at PepsiCo Canada where I gained a lot of valuable experience. I continued my career in sales working for a few smaller firms and was able to gain a new perspective. Currently, my fiancé and I operate our own company, WCA Technologies Inc., which provides software development services and automation products for small-to-medium-sized businesses. We started this company in order to help businesses grow and streamline their processes, while providing our services at a fair price. In my role as operations manager, I’m responsible for scheduling our clients’ projects with our team of developers and managing the company finances.

Q: What was the most memorable part of your BBA experience?
A: The ICE Week competition in my third year was a highlight. The case study was based on Gosco Valves, a company located in Oakville, Ontario that manufactures specialty ball valves for a variety of applications. The challenge in the case study was to figure out how to effectively manage their uncontrolled company growth: we were tasked with developing a plan for the future of the business. My team and I won first place and it was such a wonderful moment because we had worked so hard. We used all of our skills and knowledge we had gained and it represented the highest achievement of that semester.

Q: How has your BBA helped you in your career?
A: My BBA degree has given me a well-rounded understanding of how a business operates, which has allowed me to be successful in all of my previous positions. I learned a lot of valuable skills while in the BBA program such as how to effectively communicate to an audience, how to work well in a team environment and how to solve problems that arise in the business world. The BBA program also taught me the importance of being organized, a skill that has been a key success factor in operating our business and adapting to the changes of best practices in today’s business landscape.

Q: What's next on the horizon?
A: I am very excited about the future: my fiancé and I are getting married in the next few months and we have plans to travel to a few different countries over the next year. At WCA Technologies Inc., we’re aiming to grow our client base and expand the range of services we can provide. I’d also like to develop and diversify our business portfolio in the future by investing in several new ventures, one example being real estate. The future looks bright!

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