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Wilfrid Laurier University Lazaridis School of Business & Economics
May 31, 2016
 
 
Canadian Excellence

Fang Wang



Contact:

email: Fang Wang
phone: 519.884.0710
ext: 3726

 

Research



PatentS:
  • X.-P. Zhang, D. Kedmey and Fang Wang, "System and methods for content-based financial decision making support," US patent No. US8930247B1, Jan. 2015.
  • X.-P. Zhang, D. Kedmey and Fang Wang, "System and methods for content-based financial database indexing, searching, analysis, and processing," US patent NO. US8458065B1, June 2013.

Selected recent publications:
  • Fang Wang, Xiao-Ping Zhang and Ming Ouyang (2009), "Does advertising contribute to firm value? The capitalization of brand intangible," Journal of the Academy of Marketing Science, 37(2), 130-143.
  • Fang Wang and Xiao-Ping Zhang (2008), "Reasons for market evolution and budgeting implications," Journal of Marketing, 72(5), 15-30.
  • Fang Wang, W. Kozlowski and Ming Ouyang (2008), “Facing the challenges of expansion in the European Union: a review and evaluation of the Polish UHT milk market," The International Journal of Emerging Markets, 3(1), 71-86.
  • Fang Wang and Milena M. Head (2007), “How can the Web help build customer relationships? An empirical study on e-tailing,” Information & Management, 44(2), 115-129.