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Associate Professor and Head of Marketing Area
Areas of Expertise: Marketing and managing service sector firms; Banking; Telecommunications; Travel and hospitality; Retail; Market research
Biography: Dr. Ranaweera’s area of research is Services and Relationship Marketing. He also teaches a PhD seminar on the same topic, in addition to his MBA and BBA teaching in Services Marketing Management. He is also the Co-Editor of MSQ (Managing Service Quality).…