The Public Relations Option at Laurier Brantford provides students enrolled in any program on the Brantford campus with a unique opportunity to take courses in journalism, leadership and business in order to develop a broad understanding of organizational life and the critical written and oral communication skills needed by those working in Public Relations. Courses include those that focus on reporting and writing, public and media relations, organizational strategy, leadership, internet and emerging media, as well as a senior course that focuses on influence, persuasion and negotiation.

Program Requirements
Required Courses: (3.5 credits)
JN 101 Reporting and Writing
BU121 Functional Areas of the Organization
BU208 Interpersonal Communication
JN 253 Introductory Skills: Public Relations
CT/OL224 Organizational Leadership
OL310 Organizational Strategy
OL365 Influence, Persuasion and Negotiation

Optional Courses: (0.5 credits)
JN250 Introductory Skills: Print Journalism
JN229 Journalism, the Internet and Emerging Media
JN313 Public Speaking