Andy Macaulay (BBA '80), President & CEO, ZiG

Andy is a founding partner and the president + ceo of zig, a communications consultancy with offices in Toronto and Chicago. The agency, founded in 1999, has grown to 115 people working for sophisticated brands including Molson, IKEA, Best Buy, Unilever, Pfizer, Sun Life Financial, and SCA Brands. In its short life, zig has already been named Agency of the Year in Canada and won Gold Awards at all the major International award shows, including Lions at Cannes.

Andy is a former partner and Director of Strategic Planning with Roche Macaulay & Partners (now Lowe Roche), which was named Marketing Magazine's Agency of the Decade for the 1990s in Canada and Advertising Age's International Agency of the Year for 1998.

Andy holds a Bachelor of Business Administration from the School of Business & Economics at Wilfrid Laurier University.

Please join us in welcoming Andy back to Laurier. Everyone is welcome!