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September 17, 2014
 
 
Canadian Excellence

Kevin Hendricks



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Kevin Hendricks

Delays in New Product Introductions and the Market Value of the Firm


K. Hendricks, V. Singhal

published: 1997 | Research publication | Adobe Acrobat Files

"Delays in New Product Introductions and the Market Value of the Firm: The Consequences of Being Late to the Market"
Management Science, Vol. 43, No. 4, April 1997, pp. 422-436

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Download: PDF (2.30MB)    product_delays.pdf

revised Jul 17/06

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