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Triba Water-A Business Model for Developing Nations
Daniel Day, Stephen Thomson, Sanjay Sharma
published: 2006 | Case Study | International Business
Subject Area: Business Policy/Strategic Management; International Business
Key Issues: Triple Bottom Line and Corporate Sustainability; Social Entrepreneurship; International Business in Base of the Pyramid Markets
Case Description: Triba Water is a world leader in portable
household filtration. A decision needs to be made regarding a new
business model for selling safe water systems to the poorest in
developing countries. While the business model has potential for
long-term growth and enhancing Triba's triple-bottom line performance,
it is a low margin and high volume proposal that diverts Triba from its
current markets and competences.
# Case Pages: 5
Case Number: 120042-G
Teaching Note: No
revised May 24/06
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