Wilfrid Laurier University Undergraduate Academic Calendar - 2011/2012
Canadian Excellence

OL365/MB365
Influence, Persuasion and Negotiation
0.5 Credit

This course examines how influence, persuasion and negotiation operate, and the ways in which leaders and others may successfully use these tools to appropriately frame problems and resolve them. Topics may include contract negotiation, rhetoric, metaphor, argument, audience, jargon, contrast, "spin" and storytelling. (Cross-listed as MB365.)

Additional Course Information
Prerequisites
CT224/OL224.
Notes
3 lecture hours